We offer an API that you can use to send offline conversions to the dashboard.
This is useful if you have a custom CRM or a system that you use to track offline conversions.
You can implement our API in any system of your choice.

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Params

These are the parameters you need to send to the API:

  • gclid: Google Click ID, the identifier you get when clicking on a Google Ad.
  • fbc: Facebook Click ID, the identifier you get when clicking on a Facebook or Instagram Ad.
  • fbp: Facebook Platform ID, containing data from the first-party cookie of the Facebook Pixel.
  • ga4cid: Google Analytics 4 Client ID, a random number used to identify a user.
  • ga4sid: Google Analytics 4 Session ID, used to identify a converted lead in your last session.
  • msclkid: Microsoft Click ID, the identifier you get when clicking on a Microsoft Ad.
  • li_fat_id: LinkedIn Click ID, the identifier you get when clicking on a LinkedIn Ad.
  • name: The name of the lead.
  • email: The email of the lead.
  • phone: The phone number of the lead.
  • website: The website where the lead was generated.
  • path: The pathname of the page where the lead was generated.
  • ad_storage: Contains either "GRANTED" or "DENIED", indicating if users opted in for marketing and advertising purposes based on Google’s Consent Mode state. Required for sending data to advertising channels.
  • ad_user_data: Contains either "GRANTED" or "DENIED", indicating if users opted in for using hashed first-party data based on Google’s Consent Mode state. Required for sending data to advertising channels.
  • ad_personalization: Contains either "GRANTED" or "DENIED", indicating if users opted in for personalized advertising based on Google’s Consent Mode state. Required for sending data to advertising channels.
  • analytics_storage: Contains either "GRANTED" or "DENIED", indicating if users opted in for analytics purposes based on Google’s Consent Mode state.

In an API request, either a gclid, fbc, or ga4cid is required, and either the name, phone, or email is required to identify leads.

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URL

This is the URL you need to send the request to. Send a GET request to this URL with the parameters:

https://octanist.com/api/integrations/incoming/manual/{YOUR_ORGANIZATION_ID}/

Once you have the parameters, you can send a request to the API.
The data will then be visible in the dashboard under “Open Leads.”

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Organization ID

Before sending a request to the API, you need to retrieve your Organization ID.
The Organization ID is included as part of the URL used for the API request.

You can find your Organization ID in the dashboard:

  1. Navigate to Incoming Integrations.
  2. Select Manual.
  3. Generate the URL with the required parameters. Your Organization ID will be included in this URL.

For detailed steps on setting up your account, please refer to our Getting Started Guide.